Email marketing is a versatile strategy with many applications in digital marketing. It can deliver personalized product recommendations based on user behavior, send newsletters to subscribers informing them of company updates, share promotional offers and discounts, and even re-engage dormant customers through targeted reactivation campaigns.
One of the advantages of email marketing services is their ability to provide a personal and direct channel of communication with customers. Businesses can boost customer loyalty and repeat business by maintaining a dialogue with their audience. A/B testing can also improve email marketing campaigns by identifying which articles, calls to action, and subject lines have the best rates of readers becoming customers.
visit us-https://www.varundigitalmedia.com/email-marketing-services